As a part of the Spring into STEM Lecture Series, Paolo Taticchi discusses why businesses are not engaging with sustainability at a strategic level and offers insights on why they should integrate sustainability into their core strategy.
Despite the many environmental, social and economic challenges facing the world today, many businesses are still not engaging with sustainability at the level, and urgency, that is needed to address the grand challenges of the day. In this lecture, Professor Paolo Taticchi will discuss three key issues that are contributing to the lack of engagement on the part of many businesses today: a common definition of sustainability is lacking; a failure to recognise sustainability as a competitive driver; and a need for leaders to better understand the tools needed to drive change.
Paolo also offers insights on why businesses should integrate sustainability into their core business strategy. Making the business case for business leaders, Paolo explains the benefits companies stand to gain with a sustainability-focused strategy, competitive advantage and financial performance being two key benefits. Additionally, Paolo emphasises the urgency and the need for companies to engage with sustainability today and offers key insights for business leaders to consider for the way forward as they strive to lead their organisations through, and towards, sustainable transformation.