An Agence France-Presse (AFP) article syndicated across multiple international outlets, explores Michelin Guide’s strategic expansion into hotel and wine ratings and UCL School of Management associate professor Yiting Deng is at the forefront of the conversation.

A new research project funded by UKRI and led by a cross-institutional team that includes UCL School of Management associate professor Dr Yiting Deng, has launched to address the serious environmental and agricultural challenge of post-harvest vegetable loss.

New research by the UCL School of Management’s Associate Professor Yiting Deng explores the impact of expert opinions on consumer satisfaction and finds that losing a Michelin star can in fact lead to higher consumer ratings, challenging the conventional belief that losing a star is detrimental to business.

A recent paper authored by UCL School of Management Associate Professors Yiting Deng and Yongdong Liu, along with London Business School’s Anja Lambrecht, was selected as a featured article by INFORMS Management Science. This research offers valuable insights for digital firms and app developers, shedding light on the often-debated question: Can a free app truly fuel the success of its paid companion?

UCL School of Management Assistant Professors Yiting Deng, Wei Miao and Yongdong Liu have recently published a paper in the Journal of Operations Management investigating the effects of surge pricing on driver behaviour in the ride-sharing market.

TV adverts must be targeted to individual households, to combat viewers skipping the ad breaks, new research from UCL School of Management reveals.