UCL School of Management

Career event

Procter & Gamble business case study


Thursday, 29 October 2015
18:00 – 20:00

Are you are a student interested in a career or internship in the world’s largest FMCG company? P&G has one of the strongest portfolios of globally recognised brands.

Nearly five billion times a day, P&G brands touch the lives of people around the world. Whether they’re shaving with a Gillette Fusion ProGlide or Venus razor; washing their hair with Pantene or Head & Shoulders; changing their baby’s Pampers nappy; cleaning the dishes with Fairy Liquid; or washing their clothes with Ariel; people all over the world use P&G products everyday.

P&G will be on campus running a real life case study with UCL students on Thursday 29 October. This is your chance to understand what it takes to launch a new brand in the UK. This case study will focus on P&G’s entry into the toothpaste category and the launch of Oral B Toothpaste.

How will it work?

  • After a short introduction to the case study, students will be split into small multifunctional groups to work on how to launch the brand.
  • Each team will then present back to a multifunctional P&G panel (from P&G’s sales, marketing and finance teams).
  • The panel will provide feedback to each team and select a winner.

After the event, there will be networking with a chance to speak to recent P&G graduates and learn more about the career opportunities available.

Places are limited so please register at ucl.ac.uk/careers/myaccount to avoid disappointment.

Careers at P&G
P&G recruits the finest people in the world, because they develop talent almost exclusively from within. This means graduates won’t just get their first job out of university; they are being hired into a career, with the expectation that they will grow into one of P&G’s future leaders… maybe even the next CEO.

New starters with P&G can expect a job with responsibility from day one and a career with a variety of challenging roles that develop and broaden their skills, together with the support of training and coaching to help them succeed. P&G offers careers in commercial areas, such as brand management, customer business development, finance and accounting, HR, information and decision solutions; and technical areas such as manufacturing, engineering, supply network operations and research and development. For more information visit: uki.experiencepg.com

Open to
All students
Last updated Monday, 26 October 2015