UCL School of Management

Marialena Zinopoulou

Adjunct Lecturer (Education)
Office location
Level 38, 1 Canada Square


Dr. Marialena Zinopoulou is a lecturer for the MSc Strategic Marketing and MSc Management Program at Imperial College Business School, London and a Guest Lecturer for University College London (UCL). 

She is an instructor for the University of California Irvine (UCI) Digital Marketing Postgraduate Diplomas, training professionals from around the world.

Marialena is also a business consultant and a keynote speaker at MTech and B2B Marketing Expo in Digital Marketing and Emerging Technologies. 

She is the CEO of The Digital Marketing Association (DMA), a not for profit membership and education organisation. 

She develops academic programs for digital marketing and emerging technologies in marketing and business for the DMA and other academic institutions.

She teamed up with top business professionals and academics to develop six Digital Marketing Programs accredited by the CAM Foundation. 

Marialena developed the Emerging Technologies Module for the DMA that is running from 2020 on the MSc Management program at Imperial College London. 

Her PhD focus linked Emerging Technologies (IoT, AR, VR, XR, AI) and immersive learning environments for engagement.