UCL School of Management

Module Fact Sheet

MSIN0081: Creative and Critical Thinking

Taught by
7 (Masters)
MM Routes A and B; MSc Business Analytics (MS)
Term 3
Delivery method
9 x 3-hour lecture which will take place in the second and third week of term three
30% individual assignment; 60% group assignment; 10% class particpation

Current students should refer to Moodle for specific details of the current year’s assessment.
Previous Module Code

Course overview

Success in today’s organisational environment requires new ways of thinking. To cope with increasingly ambiguous and complex demands in knowledge-based organisations, individuals need to be able to generate many solutions, adapt, and critically assess alternatives. This course is designed to help develop these skills by presenting students with a variety of challenging activities and tasks.

Specifically, the course aims to identify the role and importance of creativity and critical thinking in organisations, discuss the factors that drive individual and group creative and critical thinking and identify how to apply creative and critical thinking skills to a variety of organizational and industry contexts.

Learning outcomes

By the end of this course students will be able to leverage creative and critical thinking skills to stimulate new ideas and mobilize support for their development in a variety of organizational contexts. This will require an understanding of:

  • The psychological principles of problem solving and creativity

  • The relationship between creativity, problem solving, and organizational performance

  • How to generate and identify creative ideas

  • The importance of nurturing individual creative and critical thinking through organizational processes and environments

  • The role of teams in organizational performance and the processes that enable groups to work effectively together

  • The processes that enable groups to work effectively together

  • How the organizational environment can support or restrict creativity

Topics covered

  • Creativity, problem solving, and strategy
  • Understanding creativity and critical thinking
  • Structuring problems
  • Conditions for individual creativity
  • Generating alternatives
  • Design thinking
  • Seeing different perspectives
  • Working effectively in creative teams
  • Assessing and selecting ideas
  • Building and sustaining creative organizations

Assessment summary

60% of your final grade will be based on a group project due at the end of the term. 30% of your grade will be based on an individual case-based assignment. The remaining 10% of your grade will be based on your in class demonstration of course knowledge.

Current students should refer to Moodle for specific details of the current year’s assessment.

Essential reading

Please see the detailed reading list in the full course outline.

Past versions of this module

MSIN0081 18/19

MSING026 17/18

Last updated Friday, 12 July 2019